Products Highlights Summer Favorites

Smoothing solid shampoo for frizzy hair This smoothing solid shampoo designed for frizzy or coarse hair, provides antifrizz action, enhancing shine and making hair manageable for smooth styling. With regenerative apple extract. it contains carbohydrates that lock in moisture and smoothen hair. Get shiny...

Kit designed to stretch and repair long, brittle or damaged hairThe Long Hair Kit is an elasticizing anti-breakage kit for long, brittle or damaged hair. The kit includes MELU Shampoo and Conditioner and a creamy pre-fold spray primer that gives body to the hair...

Anti-breakage split ends serum for damaged hair Anti-breakage serum for long, very damaged hair with visible split ends. It visibly improves the appearance of split ends by smoothing and sealing them, for a healthier and more polished finish. With regenerative black chickpea extract, it...

Illuminating serum to intensify the cosmetic color of hair. Leave-on serum for all colored hair types. The moisturizing formula is specific to protect the color extending its duration and to give great shine.

Moisturizing balm for soft hairThis lightweight yet nourishing balm is ideal for fine to medium hair, leaving it soft, smooth, and naturally shiny—without any heaviness.Formulated with 91.7% ingredients of natural origin, including organic Safflower oil, it delivers lasting hydration and protection while supporting your hair’s natural vitality. The silky, creamy...

Nourishing shampoo for dehydrated scalp and dry, brittle and damaged hair Nourishing Shampoo cleanses gently with a nourishing action without changing the hair structure. The creamy texture creates a full bodied foam that leaves the hair soft and well conditioned. This rich lather sulfate-free...

Leave-in hydrating treatment controls frizz, protects from heat, and adds shine and softness Our best-selling multi-functional leave-in treatment milk controls frizz, hydrates, protects, and softens, leaving hair shiny and silky. This hydrating milk conditioning spray tames and detangles for a smooth, naturally shiny look. Formulated with Roucou...

Moisturizing oil for all hair and skin typesSeal in the moisture for particularly dehydrated hair and gently nourish the face and body. Hair is left soft, shiny and silky, the skin is left glowing.

Water-like treatment for instantly shiny and silky hairA fluid weightless rinse off treatment. It instantly gives extra shine, silkiness and extreme softness to the hair, for a glass-like finish.

A nourishing travel set for all hair types, with a sachet A nourishing travel set for all hair types. The ultimate product combination for all hair types, the OI Travel Set is designed for beautiful, shiny and fragrant hair. These bestsellers are perfect for...

Leave-in liquid-to-foam mousse for radiant shine and full-bodiedDiscover our liquid-to-foam leave-in, specially crafted to add body and shine to even the finest hair without weighing it down. Enriched with the iconic Roucou oil and chicory root extract, this product delivers a silky, light bodifying effect that makes your hair...

A nourishing travel set for all hair types, with a sachetA nourishing travel set for all hair types.The ultimate product combination for all hair types, the OI Travel set is designed for beautiful, shiny and fragrant hair. These bestsellers are perfect for nourishing and...

Elasticizing and moisturizing conditionerFormulated to untangle, compact and give renewed elasticity to the hair. The selected active ingredients moisturize and protect the hair structure.

Elasticizing and moisturizing shampoo This replumping shampoo creates a full-bodied foam that cleanses gently without changing hair structure. The formula gives elasticity, hydration and protection.

Deeply moisturizing butter for all hair and skin types This multitasking nourishing butter is designed to deeply moisturize any type of hair while also caring for the skin of your face and body. Its rich, velvety texture melts effortlessly into both skin and strands, with a...

Replumping and compacting serum for all hair typesLeave-in treatment. It compacts, invigorates and replumps the structure of hair that leaves it looking full and shiny. It enables the styling to last longer with a lasting anti-humidity effect.

Deep cleansing sea salt scrub for all hair types Deep cleansing sea salt scrub suitable for all hair types. It purifies and refreshes the scalp, eliminating buildup and environmental impurities. The scrub gently exfoliates while adding texture and structure to the hair. With regenerative...

Aftersun softening hydrating cream for face and body Fast-absorbing after-sun cream, instantly hydrates and provides comfort for face and body after sun exposure. This nourishing formula replenishes moisture lost during sun exposure. It expertly soothes and rejuvenates sun-stressed skin, leaving it feeling silky smooth...

Clarifying shampoo for all hair types Clarifying shampoo suitable for all hair types that deeply cleanses both scalp and hair. This gentle yet effective formula removes buildup, dirt, residue from styling products, and environmental impurities, including pollutants commonly found in urban air. With regenerative...

Aftersun nourishing replenishing fast hair mask Aftersun nourishing hair mask designed to treat dry or damanged sun-exposed hair, replenishing lost moisture while restoring softness, strength and manageability. With regenerative bitter orange extract, it has a high content of flavonoids and antioxidants, providing effective protection...